Elizabeth Sramek is a B2B growth strategist & affiliate automation architect. She is an iGaming demand and acquisition strategist with 20+ years of experience across regulated digital markets. Her work focuses on affiliate program architecture, player acquisition economics, and building demand systems that remain compliant, auditable, and profitable at scale. At Scaleo, she covers the operational and strategic dimensions of affiliate marketing—from program structure and partner optimization to the acquisition infrastructure that drives sustainable player value.
Click tracking is only the first link in an affiliate system. Follow attribution, commissions, fraud and reporting to see what operators should…
Elizabeth Sramek
Referral growth depends on more than a share link. Follow the path from invitation to reward and see which tracking, fraud and…
Elizabeth Sramek
Cut through the noise and find the iGaming traffic sources that actually drive KYC-approved FTDs on CPA. This quick guide shows where…
Elizabeth Sramek
