How to Recruit Tier-1 iGaming Affiliates: The Operator’s Outreach (That Gets Responses)
How to recruit tier-1 iGaming affiliates with operator-side outreach that gets replies. Learn how to target, pitch, and win top partners.
Elizabeth Sramek
Author
Author: Elizabeth Sramek
Elizabeth Sramek is a B2B growth strategist & affiliate automation architect. She is an iGaming demand and acquisition strategist with 20+ years of experience across regulated digital markets. Her work focuses on affiliate program architecture, player acquisition economics, and building demand systems that remain compliant, auditable, and profitable at scale. At Scaleo, she covers the operational and strategic dimensions of affiliate marketing—from program structure and partner optimization to the acquisition infrastructure that drives sustainable player value.
Elizabeth Sramek
The iGaming Affiliate Software Decision Matrix: Top 10 Solutions Compared
Compare 10 iGaming affiliate software platforms for operators. Evaluate tracking, RevShare support, reporting, migrations, and fit for growth.
Elizabeth Sramek
Standalone vs Bundled iGaming Affiliate Software: Why Platform Lock-In Costs More Than the Invoice
Standalone vs bundled iGaming affiliate software compared for operators. See how platform lock-in affects flexibility, margins, reporting, and growth.
Elizabeth Sramek
Sub-Affiliate Management in iGaming: How to Run Tiered Partner Networks Without Losing Attribution Control
Sub-affiliate management for iGaming operators. Learn how to run tiered partner networks without losing attribution, control, or margin.
Elizabeth Sramek
Negative Carryover: The Definitive Standalone Policy Guide
Negative carryover in iGaming explained for operators. Compare NCO policy models, affiliate impact, and how to set rules that protect margins.
Elizabeth Sramek
Beyond the Click: A Deep Dive into iGaming Affiliate Fraud Detection and Prevention
The affiliates who commit iGaming fraud are not unsophisticated. They understand your commission structure better than most of your legitimate partners. They…
Elizabeth Sramek
Affiliate Recruitment Playbook: Operator-Side Outreach That Works
Operator-side affiliate recruitment playbook for iGaming brands. Learn how to attract, vet, and win quality partners without wasting outreach.
Elizabeth Sramek
What Affiliate Tracking Software Actually Does — And How Scaleo Handles Every Part of It
Affiliate tracking software is one of those categories where the gap between platforms that look similar and perform differently is enormous. On…
Elizabeth Sramek
How Referral Marketing Works in 2026 — And What Your Tracking Software Needs to Handle It
Customer acquisition costs have climbed roughly 60% over the past five years. Paid search keeps getting more expensive. Social ad performance has…
Elizabeth Sramek
Top iGaming Affiliate Marketing Traffic Sources
Cut through the noise and find the iGaming traffic sources that actually drive KYC-approved FTDs on CPA. This quick guide shows where…
Elizabeth Sramek